Author Archives: tovodesign

About tovodesign

TOVO is a South Florida-based, full-service design agency specializing in website design, internet marketing and brand strategy. With 20 years of collective experience, TOVO is committed to providing innovative design, exceptional service and measurable results through a comprehensive amplitude of marketing capabilities.

Google+ and SEO: What’s the Relevance?

Posted on May 22, 2013 by tovodesign

Google+ is the social solution to the unification of all Google’s services. From possible rank increases in organic searches to a higher level of community engagement, all businesses should take the steps to create a Google+ account now. According to … Continue reading →

Posted in Social Media Marketing, Website Design Palm Beach, Website Design Stuart | Tagged , , , | Leave a comment

Loyalty and Client Retention

Posted on March 7, 2013 by tovodesign

Loyalty and client retention are crucial to a business’s ongoing success. However, in many industries, the average business loses 20% of its customers due to failed relationships. At most, 80% of its customers. The costs can be staggering. Few businesses … Continue reading →

Posted in FL, Marketing, Website Design Stuart | Tagged , , , | Leave a comment

TOVO: Your 2013 Marketing Plan!

Posted on January 15, 2013 by tovodesign

Happy New Year from TOVO! Now that 2012 is behind us, it’s time to reassess your marketing plan for 2013. We’ve provided the most important marketing tips to help you have your most profitable year to date!   Search Engine Optimization … Continue reading →

Posted in Ad Agency, Branding, Website Design Stuart | Tagged , , | 1 Comment

Navigating the News Media with Confidence

Posted on January 11, 2013 by tovodesign

Last week, we attended “Navigating the News Media with Confidence” and listened to Lauren LaPonzina Saver of Headlines Consulting present to the group. Lauren showed excellent examples of media situations and gave great advice to help businesses navigate gracefully though … Continue reading →

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Digital Media Event II

Posted on December 11, 2012 by tovodesign

Digital Branding + Website Design: 12/14/12 We are honored to be a keynote speaker for TreasureCoast.com‘s Digital Media Event II on Friday, December 14, 2012. Our SEO and Social Media expert, Sandra O’Brien, PMP,  will be letting you in on some valuable insider … Continue reading →

Posted in Ad Agency, Events, Marketing, News, Website Design Palm Beach, Website Design Stuart | Tagged , , , , | Leave a comment

Responsibility in Social Media

Posted on October 15, 2012 by tovodesign

As more companies build a dialogue in their social media outlets, social responsibility to their audience increases. @KitchenAidUSA’s twitter team posted this tweet: The KitchenAid employee sent the tweet via KitchenAidUSA’s twitter account and it reflected on the company’s core … Continue reading →

Posted in palm beach, Social Media Marketing, Stuart | Tagged , , , , | 7 Comments

Ideas to Help Boost Online Sales

Posted on September 17, 2012 by tovodesign

Even if your website launched last week, there’s room for improvement. If your new or redesigned product-based website has been live for 3+ months, and you haven’t seen a significant increase in online sales, then we recommended trying a new … Continue reading →

Posted in Ecommerce, Marketing, Website Design Palm Beach, Website Design Stuart | Tagged , , , | 6 Comments

Cause-Based Marketing Campaigns

Posted on August 16, 2012 by tovodesign

Have you heard of Brandon Cook, the man whose grandmother had terminal cancer and wanted clam chowder from Panera Bread (and ONLY from Panera Bread)? Brandon called on a Wednesday. Panera Bread only makes clam chowder on Fridays. However, the … Continue reading →

Posted in Ad Agency, Website Design Palm Beach, Website Design Stuart | Tagged , , | 6 Comments

Google Analytics: Simplified.

Posted on June 29, 2012 by tovodesign

Google’s Analytical tool can be daunting but it doesn’t have to be. You should view your Google Analytics on a regular basis in order to monitor website performance. Below we’ve listed a few major reports to pull, how to decipher … Continue reading →

Posted in Google Analytics, Marketing, Website Design Palm Beach, Website Design Stuart | Tagged , , , | 14 Comments

Blogging, Tweeting & LinkedIn- How Can I Use Them With My Social Media Campaign?

Posted on May 30, 2012 by tovodesign

There are so many social media ‘rules’ now: Blog 5 times a week. Tweet 10 times a day. 500+ LinkedIn connections. Who has the time to keep up? Well, you should, especially if you want to see an increase in … Continue reading →

Posted in Social Media Marketing, Website Design Palm Beach, Website Design Stuart | Tagged , , , , , | 5 Comments